The House of Tiffany & Co. has once again cast its legendary glow upon the global stage, this time with a breathtaking homage to its enduring connection with South Korea. Introducing “With Love, Seoul,” a magnificent, immersive brand exhibition that unfurled its luminous story at the Lotte World Tower Arena Square in Jamsil, transforming one of Seoul's most iconic landmarks into a temple of high jewelry and heritage. 

• Love of Legacy: A deep dive into the historical milestones and foundational moments that established Tiffany as a global titan. This chapter pays tribute to the pioneers and master craftsmen whose vision built the House. 

• Love of Creativity: An ode to the boundary-pushing artists who have lent their genius to Tiffany. Visitors are given an intimate look at the dazzling creations of legends like Jean Schlumberger, whose iconic pieces—including the famed Sixteen Stone collection and the recent reinterpretation of his work by Chief Artistic Officer Nathalie Verdeille—demonstrate the endless spirit of invention. 

• Love of Design: A showcase of the definitive, instantly recognizable designs that have become synonymous with the brand, from the purest diamond cuts to the everyday jewelry that captures the modern spirit.

• Love of Expression: A finale dedicated to the cultural impact of Tiffany & Co. and the emotional connection the brand shares with Seoul, celebrating the "glowing journey created by Tiffany & Co. and Seoul together," and how its creations serve as timeless expressions of life’s most cherished moments. 

This exhibition is a rare opportunity to witness the historical masterpieces and modern icons that cement Tiffany & Co.’s status as the ultimate authority on brilliance, reinforcing the unique and treasured bond between the storied jeweler and the dynamic heart of Seoul.