This past Saturday, Gucci opened the House’s first men’s flagship in the Americas at JK Mall in São Paulo, Brazil. Boasting a design concept by Creative Director Frida Giannini, the new shopping destination spans more than 3,600 square feet and radiates a true atmosphere of luxury, featuring a full range of menswear including luggage, small leather goods, silks, shoes and ready-to-wear.The sartorial space is complete with a VIP fitting area showcasing the Made to Measure program.