#GPHG 2025 Nominee - Artistic Crafts - Louis Vuitton Tambour Bushido Automata | SENATUS

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#GPHG 2025 Nominee - Artistic Crafts - Louis Vuitton Tambour Bushido Automata
By SENATUS Magazine | 13 September 2025

Louis Vuitton Unveils The Tambour Bushido Automata, A Samurai Spectacle In Time

Louis Vuitton continues to redefine the boundaries of haute horlogerie with its most daring creation yet: the Tambour Bushido Automata. Inspired by the spirit of Japan’s ancient Samurai, this extraordinary timepiece transforms the Bushido code into a 16-second theatrical performance, powered by the award-winning LV525 calibre.

At the press of a button, the dial erupts into life. A yokai swings aside to reveal a hidden jumping hour beneath a warrior’s helmet, while a katana-shaped retrograde hand slices across the dial to indicate minutes. The Samurai itself shifts with mesmerizing subtlety: its jaw drops to reveal the word Bushido in vivid red kanji, framed by mother-of-pearl teeth, while its eye morphs from a rounded LV Monogram Flower into a sharpened gaze.

Artistry extends beyond mechanics. The watch required over 140 hours of engraving on the dial, crown, and push-piece, paired with 120 hours of pioneering enamelwork at La Fabrique des Arts. For the first time in Louis Vuitton’s history, both case and bezel are fully engraved and enamelled, crafted through an arduous process of hammering, firing, and layering translucent red enamel into hundreds of tiny indentations—demanding more than 200 hours of precision labour.

The result is not simply a watch, but a work of art that fuses mythology, craftsmanship, and innovation. The Tambour Bushido Automata is Louis Vuitton at its boldest: a fusion of storytelling and spectacle, where time itself becomes theatre.

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